Aless of a chore. Add illustrations to help users answer better. Give actionable outcomes that circle back to your product. Finally send personalized emails based on quiz results. ThirdLove has a Find Your Fit quiz lead magnet on their website that checks the abovelisted prerequisites. The first screen for example has me intrigued from the getgo because Im promised a solution in under one minute. Call to action for a quiz used by ThirdLove as a lead magnet.

The questions asked are also relevant because to get to the bottom of their Iceland Email List audiences challenges they leave nothing to chance. Right from the body build strap fit band size to the brands they wear everything gets asked. Another thing that stands out was the conversational tone of the quiz made possible by adding screens spruced with remarks like so Example of copy used in ThirdLoves lead magnet quiz The copy on the results page is also reassuring and makes me want to give them my email address. Lead capture stage of ThirdLoves lead magnet quiz Lead magnet idea Email course An email course is a series of topicspecific short lessons.




People sign up for email courses because its an opportunity to learn from others experiences. magnet idea to show your fresh take on something thatll sweep your audience off their feet. As for creating email courses they are less timeconsuming because most of the writing bit at least in the form of blog posts has been done by you. All you then need is to look at analytics and cherrypick a handful of posts that come together as a course. The next steps are discussed below. How to deliver a stellar email course Create a landing page that focuses on customers pain points and why signing up for your course can help. Tackle one subtopic every day and give as many actionable tips as possible. Write email subject lines that spell out whats.